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BRAND NEW SPLIT CASSETTE FROM SOFIA HUGHES & ISAAC ASHBY

LISTEN/DOWNLOAD/PURCHASE THE CASSETTE HERE

This split-EP from Sofia Hughes and Isaac Ashby (Cøllege, Hey Joni, Moon > Sun) features two brief snapshots of the apathy towards love which seems to define our generation.
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"Milkshakes" takes its cue from the haunting vocals of Fear Of Men and sees Sofia ruminating, in her dry, expressive voice, on the trials of love, accompanied by rolling guitar chords which are dreary in the best sense.

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Isaac's contribution "$$$" nods at the plaintive musicality of Owen and Sun Kil Moon, a tiny slice of bedroom pop which punches above its weight through subtle vocal harmonies, mature production and powerful lines like "eternal nothingness is okay when you're in my brain".

Words by Joe Stewart

Posted on December 12th, 2014
EXPERIMENTAL POP ARTIST MOON > SUN RELEASES 'EXTENDED PLAY' (EXCLUSIVE STREAM)

WATCH THE VIDEO FOR THE NEW SINGLE ‘NORWAY’ - HERE

FREE DOWNLOAD *FOR ONE WEEK ONLY* OF ‘EXTENDED PLAY’ - HERE

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Exploding from a house on a lonely, windy hill in rural Kent, Moon > Sun’s debut EP smashes together garbled electronics, languid beats and lo-fi, improvised vocals to create something that hovers just on the borders of the familiar. The subtle, hidden melodies certainly give the sense that this is pop music, but it’s an unsettling kind of pop; the beats don’t always keep up, dissonance nudges its way in-between the harmonies and the it’s not always clear what’s a vocal line and what’s a synth.

Creator Isaac Ashby, a well-known figure in the UK DIY scene, goes some way towards explaining this strangeness: “Pretty much the entire EP was created through my stream of consciousness. Each song essentially represents a progressive thought in my brain.” The four songs are less tightly wound, meticulously planned units than spontaneous entities born out of moments of creative inspiration, in which a single thought gives birth to a winding, imaginative path. Improvisation, a lost gem in pop music, is a central feature of Moon > Sun’s work, and a key part of Isaac’s creative process, who explains that “lyrically, everything was improvised, and the majority of the recordings used are first takes. Same goes for the music. I feel like producing with such a sense of spontaneity allows for something more authentic and personal.”

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The personal and the impersonal seem to clash on the EP’s four tracks, with haunting vocal lines coming up against fuzzy, reverberating keyboards that completely fill the claustrophobic space of the ear canal. “Norway”, for example, seems to leave the listener floating in space, trapped within their own mind but drifting freely and without control. In contrast to the fluidity of “Norway”, “Sail”, the EP’s unnerving closer, utilises outlandish, crushed guitar, pulsing background synths and half-wailed vocals to push pop to its absolute limits. 

If Moon > Sun’s EP is strange, spontaneous and even unsettling it is so deliberately. Rather than sitting comfortably on the obvious and the tried-and-tested, Isaac Ashby forces you to both pay attention and to lose yourself, to both follow the intriguing melodies and to let them drift, and to realise that the best pop need not sit within mundane boundaries.

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Out on Cassette through Little L Records Feb 2015


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Words by Joe Stewart

Posted on December 3rd, 2014
What's that? A new EP from Isaac Ashby!

WAKE004 - Isaac Ashby - 2-track EP

This and short and sweet 2 track cassette by Isaac Ashby of College and Hey Joni proves that he's one of the UK DIY scene's most innovative songwriters. Combining elements of indie and emo with a tinge of folk, Isaac's thoughts on personal relationships and society politics play off against irresistible guitar lines and subtle instrumentation and the two create a coherent release that's enjoyable from start to finish. 


Why don't you pick yourself up a copy from the WAKE STORE?


Posted on March 14th, 2014